Included within the approved ICP scope.
Arabic-only localization carries no additional localization fee when the approved ICP is operated only in Arabic.
Sales localization
Localize the sales motion, not just the words.
Localization adapts the sales motion to the buyer context rather than simply translating text. Depending on scope, this can include buyer-role language, message structure, formality, terminology, CTA and follow-up wording, channel conventions, CRM/source segmentation and native layout requirements.
Commercial localization
Adapt the motion to the buyer and language context.
The commercial question is not only how the words translate. It is how the approved sales motion should read, behave and be presented for the people receiving it.
Commercial rulesArabic only Arabic + English Other languages
Keep language scope explicit.
Two language versions use two ICP allocations.
Bilingual execution is treated as two ICP allocations for scope, production and QA. This is a commercial allocation rule, not a claim that language alone changes the underlying market.
Specialist support is separately approved.
Where native or specialist expertise is required, LeadsLean may coordinate an appropriate freelancer-pool specialist, subject to availability, fit, separate scope and client-approved cost.
Localized system
What can be localized.
01Buyer roles
02Terminology
03Messaging & sequence
04CTA & follow-up
05Channel conventions
06Native production
07CRM/source segmentation
Arabic capability
Arabic is a native LeadsLean localization capability.
Arabic assets use true RTL composition, appropriate right alignment, correct line wrapping, sensible mixed Arabic/English handling and the approved LeadsLean brand objects without mirroring them.
Other languages
Use specialist expertise instead of pretending every language is in-house.
Where another language requires native or specialist expertise, LeadsLean can coordinate an appropriate specialist from its freelancer pool. Availability, specialist fit, commercial scope, additional cost and QA requirements must be confirmed before commitment.
BoundariesThis work can include Explicitly excluded unless separately approved
Sales localization is not generic translation or local representation.
- Language and buyer-context adaptation
- Commercial message structure and terminology
- Channel and follow-up adaptation
- Native Arabic RTL production where relevant
- Localization connected to the approved sales system
- Company incorporation, licensing or legal/regulatory advice
- Government-relations services
- Local representation or agency
- Distributor or partner search as an implied deliverable
- Procurement consultancy
- Legal translation
- Guaranteed meetings, sales or market-entry outcomes
Connect it to the system
Localization works best when the underlying sales motion is already defined.
When an engagement also requires targeting, CRM, outbound or process implementation, use the Implementation Sprint for the system and apply localization to the approved ICP and language motion.
Next step
Confirm the sales motion before adding language complexity.
Describe the offer, market, sales structure and language requirement. The next step should follow the approved commercial need rather than default to translation.